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Corporate Governance
The Acton Institute affirms the responsibility of the corporation to its shareholders,
recognizing that it is sometimes in a companys best interest to sacrifice
short-term profit for long-term gain. Profit is the first, essential moral obligation
of a company in providing jobs and opportunities for individuals, thereby allowing
employees and customers to meet their own responsibilities to their families.
FEATURED ARTICLE:
“Enron, Board Governance and Moral Failings”
by Gerald Zandstra
Introduction
The stock of publicly held companies rises and falls on the leadership of its
executives and its board of directors. President Bush recently developed a plan
to address key issues involved in corporate responsibility. His plan, however,
fails to take into account one of the most important weaknesses in the corporate
governance: the board of directors. Ultimately the public and especially the
shareholders have to trust that the board charged with company oversight will
act in the best interest of the company. The board is the recipient of the public
and shareholder trust and, in addition to portraying confidence to investors,
it is responsible to see that wise decisions are made and that the law is being
followed.
What role did the board of directors play in the collapse of Enron and how
will President Bush’s solutions address the situation?
Presidential solutions
On March 7, 2002, President George Bush outlined his plan to improve corporate
responsibility and protect America’s shareholders. The plan has three
core principles. The first is focused on information. It insists that investors
have quarterly access to information that will allow them to gain a firm sense
of the corporation’s financial situation as well as immediate access to
critical information.
The second broad principle pertains to chief executive officers (CEOs) and
other executives and their accountability to investors. The CEO must personally
vouch for the truth, timeliness, and fairness of information sent to investors
and cannot benefit from financial statements, which provide false or misleading
information. Instead of the lag time currently in the system, the President
proposes that executives who buy or sell stock be required to more quickly inform
the public. Those who are found to be in violation would lose their right to
serve in a position of corporate leadership.
The third principle addresses audits. In the President’s plan, it would
be expected that investors would be able to have complete confidence in financial
audits and that those doing the audits be held to the highest ethical and professional
standards.
Unfortunately, none of these principles addresses the role of the board of
directors. While executive behavior and information and auditing are certainly
important matters that must be considered, it is important to look carefully
at the makeup, expertise, and responsibility of the board to determine if part
of the blame for Enron’s collapse belongs to the board.
The Enron board of directors
One look around the Enron board room in 2000 would instill confidence in any
investor who could be assured that the company was in the hands of legal, ethical,
political, and economic leaders. Surely they would be sufficient gatekeepers.
In addition to Kenneth Lay and Jeffrey Skilling, there were 15 external directors
whose resumes were impeccable. These were people with a combined total of several
hundred years worth of board oversight.
The expertise in the room is astounding. There are people who have served as
CEOs in several companies, as bank executives, as capital management leaders,
and several who are familiar with the gas and oil business.
There are several law degrees and one person who served as the dean of a law
school. There are two physicians. One current university president sits next
to one who is now emeritus. Multiple Harvard MBAs can discuss their alma mater
with one of its current professors in government. One director has written multiple
articles for the Journal of Law and Economics.
The board has political experience with one member who has served in the British
Parliament, one member who is an expert in anti-regulatory legislation, and
several who have served in one political capacity or another. They were international,
with people from or with expertise in Asia, Europe, South America, Africa, and
the Middle East. One was an elder at his Presbyterian Church and almost all
had served or were serving on at least one non-profit board of directors. Taken
together, these 15 external directors had served on at least 130 boards of directors
of both for-profit and non-profit organizations.
Companies are about leadership and the board of Enron certainly had it in 2000.
They had the expertise to know what to do. They also had the incentive as many
of them had extensive Enron holdings in addition to their $300,000 annual compensation
for their board service.
Who could doubt the viability of Enron? The company’s business was complicated
to be sure. But with Lay and Skilling driving the ship and this talented board
of directors charting the course, no one would doubt that Enron would remain
a world business leader for a very long time.
So what happened? Where was Enron’s board of directors? How could this
group of world-class business, political, and legal leaders allow such a catastrophe
to occur on their watch? Enron has exposed one of the issues which modern corporations
and all stockholders must face: the role of the board of directors in today’s
companies. Another Enron will not be prevented by a new series of regulations
or laws or accounting practices. Creative accountants and savvy executives will
always find ways around such attempts to control them. Adding laws to the legal
code does not necessarily solve the problem of crime.
The development and function of the board of director system
Samuel Gregg (2001, p. 11) makes the argument that the roots of the corporation
can be found in the Middle Ages. Stanley Vance (1983, p. 3) tells the story
of Alexander Hamilton’s corporation, ‘The Society for Establishing
Useful Manufactures” as an example of an early American corporation and
it is interesting to note that the company failed “because the absentee
outside directors failed to involve themselves in the affairs of the enterprise.”
Despite similar failures, the corporate concept quickly spread so that “by
1800, the US had more business corporations than all of Europe combined”
(Gregg, 2001, p. 12).
While each corporation is governed by state statute and no state has legal
requirements to be eligible for board of director membership, each board of
directors has at least the following three functions. First of all, the board
of directors is responsible for lending an air of legitimacy to the corporation.
While this is a passive function, it is important that the company have a board
made up of people with some prestige attached to their name. They ought to be
people with expertise and experience in business. Their involvement ought to
lend a level of confidence to the enterprise and those who purchase stock in
it. But it is vital to remember that this is not where board responsibility
ends.
The second function is focused on auditing and legal requirements. The board
is entrusted with the duty of ensuring that any information given to stockholders,
the public, and the government is accurate. Auditing oversight is usually completed
by an auditing committee, which is a subset of the board. The entire board is
responsible to ensure that every legal requirement is met. Neither of these
is a simple task. Both require a high level of specialization in finance and
law. Those on the auditing committee certainly must be able to read a financial
report with the eye of an expert who is able to discern the location and depth
of trouble spots, which threaten the vitality of the company.
The third is more of a directorial role. The corporate board of directors is
expected to determine, modify, and approve a business plan. Obviously, corporate
executives are responsible for entering into dialogue with the board, framing
the discussion, giving input and implementing board decisions. This may be one
of the more difficult aspects of being a board member in a corporation with
thousands of employees, projects that extend around the world, and a level of
complexity that few can master. The difficulty is one of knowledge. It is far
more difficult work now than it was for those who made up the board of Alexander
Hamilton’s corporation. But the primary legal responsibility for the direction
of the company remains in the hands of the board of directors.
These three functions are aimed at preserving the stockholder’s equity
and the stock’s value. They are also aimed at providing the best service
possible for the customer, a matter upon which the survival of the
corporation depends. Failure to take seriously these three functions leads
to collapses similar to that of Enron and, in the end, are moral failures on
the part of those who serve in the board of directors.
The moral obligations of directors
The representative nature of a board
The real issue of Enron’s and every other corporate board is a moral
one. Those who accept public responsibility for oversight must be diligent in
their tasks no matter if they are paid or volunteer. This is certainly not unique
to a board of directors in a corporation. The public is reliant on a variety
of people in whom they have placed their trust. All sorts of organizations represent
the citizens and do for them what they are not able or willing to do for themselves.
Police, fire fighters, politicians, teachers, housing inspectors and a host
of other government and non-government groups take upon themselves certain public
responsibilities. And they are expected to take their duties seriously. Failure
to do so can cause significant physical harm, loss of property, and in some
cases, loss of life.
A board of directors is no different. It is supposed to act on behalf of shareholders.
Directors are also aware that their actions, or their failure to act, can have
serious consequences beyond merely the shareholders, to whom they are primarily
responsible. In Enron’s case, the collateral employees have lost their
jobs and retired employees have lost the funds on which they depend. Mutual
fund investors have also felt the impact of a serious drop in value of Enron
stock. Beyond that, Enron’s accounting irregularities have caused other
companies to fall under a shadow of suspicion that has hindered the stock market
for several months.
When boards fall In their moral obligations
In his book, Servant Leadership, Robert Greenleaf (1991, p. 101) writes
that if directors:
... satisfy legal requirements and give the cover of legitimacy but little
more, is not this arrangement neglect by trustees? Who is being deceived?
At whose expense is this carried on? One is inclined to answer All of those
who are served by or depend on the institution,” which, if it is a major
one, can be a large number of people.
Some sense of the true number of people affected when a board of directors
fails in its moral obligations is brought into view when it is remembered “publicly-listed
corporations constitute barely 1 percent of all business organizations. Yet
in 1997, they produced more than half of the United States’ economic output”
(Gregg, 2001, p. 10).
None of this is to argue that being a board member is a simple matter. Louis
Cabot once described his experience of serving on the board of Penn Central
Railroad as it struggled through the 1970s and 1980s. He said:
We were treated like a rubber stamp. Board meetings would last only a half
an hour. We’d start with the waiving of the minutes of the prior meeting,
and then we’d have only a summary of those. Then we’d hundreds
of different locations you never heard of... .Then we’d turn to the
financial reports. They weren’t in any form I’d ever seen. They
were summaries. They didn’t show all the facts that later turned out
to be crucially important (Waldo, 1985. p. 4).
Sins of commission and omission
Enron did not fail because it was not a viable business. It did not
collapse because it failed to make a profit. Ultimately, it failed because of
its deceptions. There is no doubt that some of Enron’s business decisions
showed poor prudential judgment. But every organization makes bad business choices
and most of them survive. Enron failed because its board failed. Either they
knew what was happening with the secret partnerships, conflicts of interest,
and the cooking of the books, in which case they are culpable for a sin of commission.
Or they were inept, slothful or simply did not understand their role as members
of the board of directors at Enron, in which case they are culpable for a sin
of omission.
Perhaps there is one further option: they should be exonerated and the blame
should be laid at the feet of the executives. But before anyone rushes to this
conclusion, it is important to hear the words of Enron’s own board on
its actions. Three members of Enron’s board were given the task of performing
an investigation of the company and its business practices in light of its implosion.
The assignment was given in late October of 2001, following the disclosure of
hidden debt and exaggerated profits. The report was made public on February
1, 2002. Those issuing the report claim that the board “cannot be faulted
for the various instances in which it was apparently denied important information”
(Powers et at., 2002, p. 23). This statement would defend them against
the charge that the board committed an act of commission. In other words, the
committee does not believe that the board had all the facts that were required
to know the true state of affairs of its own company.
But sins of commission are not the end of moral and ethical issues. There are
also sins of omission in which a person fails to do what they agreed to do.
What others are depending on them to do. What is good and right? Sins of omission
are those which, by inaction, do what is hurtful and wrong. The investigative
committee believes that Enron’s board failed:
... it can and should be faulted for failing to demand more information,
and for failing to probe and understand the information that did come to it
(Powers et al., 2002, p. 23).
A description of moral board behavior
Samuel Gregg provides a solid overview of the moral responsibilities of the
board:
Directors must be able to identify the key issues facing the corporation.
They must be able to ask the questions necessary to safeguard the owners’
interest and obtain, evaluate, and act on the answers. Their responsibilities
are to ensure that the corporation remains loyal to its corporate purpose,
to exercise prudential judgment, and to demonstrate moral courage in carrying
out these
In short, the board of directors in every corporation must provide moral leadership
in which the truth is sought vigorously and told completely. In which responsibilities
are taken seriously. In which integrity matters. They must demand accurate,
relevant, and up-to-date information.
Transparency is vital to the free market and one of its foundational principles.
Without transparency at all levels, the market system will not function to its
fullest potential and corruption will be systemic. And transparency, for the
corporate world, begins in the boardroom. The temptation to artificially drive
up stock prices, to invent profits and to hide losses is too great for those
whose jobs depend on results. Without the board insisting on and guaranteeing
transparency, the checks and balance system of the corporate market system will
fall.
Perhaps in the short term, board members are content to do little. Greenleaf
writes that “nominal trustees customarily accept, somewhat uncritically,
data supplied by internal officers and take no steps to equip themselves to
be critical. They restrict themselves to affirming the goals that are set by
the administrators and staffs” (Greenleaf, 1991, p. 99).
Those who ask hard questions and demand truthful answers may not be voted in
again. Holding an executive accountable might cause public jitters and a drop
in the price of the stock. While this might be temporarily true, it is a failure
to see beyond the agenda of the day. Enron is a fine example of what happens
when the board of directors does not exercise its authority, ask questions,
and demand accountability from its executive leadership. It shows the result
of short-term omissions that cause long-term devastation.
Assuming that Enron’s board was unaware of the true state of the company
because of misleading information from Kenneth Lay and Jeffrey Skilling, it
is appropriate to ask whether or not they could have discovered such information
with more effort. It is instructive to note that the special internal investigative
committee of the board was able to produce a 203-page report within three months
of being commissioned with the task.
It is also important to remember the depth and variety of knowledge and experience
on Enron’s board. They are bright, competent and seasoned business leaders.
They know the law and they know accounting. They know how to read a financial
report and they know what questions to ask to ascertain the truth. And yet they
claim to have failed to see the collapse coming off in the distance. It is this
fact that led Rep. Chris John, R-LA to declare to members of Enron’s board
appearing before his committee:
The board has a responsibility. You can only say “They didn’t
tell us” ....You were paid $300,000 a year and you didn’t know?
That’s just amazing (Beltran, 2002, p. 1).
Conclusions
Board membership is a serious matter. It is not about padding a resume or receiving
high fees for little work because of one’s reputation. It is not about
filling the boardroom with people who will be pliable tools in the hands of
executives. It is about courageous moral leadership that asks tough questions,
insists on complete answers, and takes its role in the company and in society
seriously. As Enron demonstrates, the impact of such failures is wide and deep.
The stock market continues to struggle as it wonders if there are other time
bombs ticking away. Thousands of people have lost their retirement funds. At
last count, there were no fewer than nine congressional committees investigating.
Could a properly functioning board have prevented the collapse? Yes, if its
members were willing to take their responsibility seriously. Those who are unwilling
to shoulder the ethical responsibilities to shareholders and the public should
not allow themselves to be nominated to any board of directors. The potential
for significant damage to the nation, the economy, and individual lives is too
great to have anything less than serious leaders in board of director positions.
References
- Beltran, L (2002)’ “Enron: fathow takes fifth”, (accessed
2 February). Available at: http://money.cnn.com/2002/02/07.news/enron_hearing/
- Greanleaf, R. (1991), Servant Leadership: A Journey into the Nature of
Legitimate Power and Greatness, Paulist Press, New York, NY.
- Gregg, S. (2001), Corporations and Corporate Governance: A Return to
First Principles. The Centre for Independent Studies. Sidney.
- Powers, W., Troubh, R. and Winokur, H. (2002), Report of Investigation
by the Special Investigative Committee of the Board of Directors of Enron
Corp. Enron Corporation, Houston, TX.
- Vance, S. (1983), Corporate Leadership: Boards, Directors, and Strategy,
McGraw-Hill, New York, NY.
- Waldo, C. (1985), Boards of Directors: Their Changing Roles, Structure,
and Information Needs, Quorum Books, Westport, CT.
This article originally appeared in Corporate
Governance 2,2 2002, pp. 16-19. Adapted and reprinted with permission.
 
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